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oktBig trial failure for Xarelto in clot prevention won’t affect sales, Bayer says
Last year, Bayer was so confident about its best-selling drug, the $3.4 billion-a-year blood thinner Xarelto, that it told analysts to expect the product’s sales to peak at more than $5.3 billion a year. So when the German pharma giant said late yesterday that it stopped a trial of Xarelto in the secondary prevention of stroke and embolism for lack of efficacy, analysts would have been forgiven for taking an ax to their estimates for the drug, which Bayer markets in partnership with Johnson & Johnson.
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